A two-phase engagement: build a sales activation system on Revly around a Laundris Learning Hub, then run it every month so your sales team spends its time on prospects who are already engaged.
Implementation. This is where most of the work happens.
A one-time implementation fee equal to one month of the retainer.
Retainer. Lure operates the sales activation system month over month.
Revly is included. No additional software cost to Laundris.
Lure's sales activation program focuses on the direct channel, starting with hotel management companies and the decision-makers within them.
Laundris continues its own procurement outreach in Instantly. Separate lanes keep prospects from hearing from both programs.
Up to 100 new prospects that match the Laundris ICP, added each month.
One cold outreach campaign, run and managed by Lure.
One monthly Warm Prospecting touchpoint to keep engaged contacts moving.
Organizing, updating and publishing existing, approved resources.
Top Prospects alerts for Libby, plus monthly sales-ready lead reporting.
One monthly performance and optimization meeting.
Strategy flows down from Laundris marketing. Lure runs the system in the middle. Sales-ready prospects flow to Libby, and the ones she qualifies move into HubSpot.
Revly is the sales enablement engine. HubSpot stays Libby's CRM. Prospects move into HubSpot only when Libby decides they're ready for a conversation, the same way hot leads move over from Instantly today.
Every Learning Hub visit, video view and email open adds to a sales-ready score defined with Lynne and Libby.
A morning email of the day's top prospects, plus instant alerts for high-intent activity. Each prospect shows what they viewed and when.
Qualified, Not Yet or Not a Fit. Libby stays in control of who reaches sales.
Qualified prospects go into HubSpot for personal follow-up, and Revly stops its automated outreach to them.
Libby adds the prospect to HubSpot and takes over the conversation. Revly removes them from automated outreach so they never get a sequence email after she reaches out.
→ HubSpot · removed from Revly outreachThe prospect goes back into nurture and keeps receiving Learning Hub content until their engagement picks up again.
→ Stays in Revly nurtureThe prospect is suppressed from future outreach so Lure's prospecting time stays focused on the ICP.
→ Suppressed in RevlyA clean one-click handoff, if Libby wants it. We launch with the manual handoff. If Libby would rather skip adding contacts herself, Lure can connect Revly to HubSpot through Zapier. Marking a prospect Qualified would then create the contact in HubSpot automatically, matched on email to avoid duplicates, assigned to her, with a follow-up task and the engagement history attached.
Libby's review routine is the same either way. We would confirm the connection with sample contacts before turning it on.
Lure does the prospecting, the sequencing and the tracking. Libby gets a short list of people who are already paying attention, and decides who to talk to.
One email, no login required. It lists who engaged, what they did and their engagement score.
When someone comes back to the Learning Hub or the Laundris site, Libby gets an instant heads-up with what they're looking at, so she can follow up while it's relevant.
Each contact record in Revly shows every email sent and every page visited, so Libby walks into a conversation knowing what the prospect has already read.
She adds the prospects she's ready to work into HubSpot and runs the conversation there. Everyone else stays in nurture until they warm up.
Libby can link Learning Hub pages from her own HubSpot or Instantly emails. Visits are still tracked, so her outreach feeds the same engagement picture.
What's engaging, who converted to conversations and what to adjust next month.
As the sales team grows, Top Prospects alerts can go to additional reps, with prospects routed by territory or account.
Complete the current content engagement, including the case study and its distribution plan.
Laundris account set up in Revly. Phase 1 build starts.
Learning Hub, prospect lists, approved outreach copy, campaigns, tracking and Libby's training.
Sales activation goes live. Monthly management, reporting and optimization begin.
Your data stays yours. If the partnership ends, Laundris keeps access to its content, contacts and engagement data.
Maintenance means organizing, updating and publishing approved resources within the existing hub structure.
The retainer runs the sales system with existing, approved content. When Laundris needs something new, Lure can partner on it as a separately quoted project.
Quoted per projectA clear role, a defined monthly scope, and a system that keeps working for the Laundris sales team.